Japanese retail group AEON began welcoming shoppers to AEON Mall Ha Long, at 288 Cai Lan Street, Bai Chay ward, Quang Ninh province, on 11 November 2026, ahead of the official opening on 14 November 2026. The project, developed by AEONMALL Vietnam Co., Ltd., has total investment of over VND5.2 trillion and broke ground on 17 February 2025.

Scale and layout

AEON's fastest expansion year in Vietnam

Ha Long is one of four new AEON shopping centres in 2026, alongside AEON Da Nang Thanh Khe (opened 1 July 2026), AEON Mall Thanh Hoa and AEON Hai Duong. AEON Vietnam's leadership said this is the group's fastest expansion in Vietnam to date. As of August 2026, AEON companies operated 9 shopping centres, 16 general merchandise stores, 40 supermarkets and 182 MINISTOP stores in Vietnam.

A boost for Quang Ninh retail and tourism

Located in Bai Chay ward, the project adds a large shopping and entertainment venue for both residents and visitors. The arrival of many brands new to the province also opens opportunities for suppliers, service businesses and local workers, and reflects Japanese investors' confidence in consumer demand in cities beyond Hanoi and Ho Chi Minh City.

Key takeaways